Graphic Design – Vital Elements of Designing Posters for Movies

September 2, 2018 0 By sam

Big budget movies carry a the complete big risk, especially for those who have invested in the making of those movies. Marketing of the movie plays a crucial role in the carrying out of the movie. The publicity posters used to advertise the movie in the middle of the quantity public are one of the most important elements in each and every one sum guidance process. The trailer is the first situation that creates some environment about the movie.

Some of the indispensable elements for designing movie posters are as follows:

Communicating Image

The Image or Images uses for movie commercial design should be skillful to communicate to the public what the movie is all about. If the movie is approximately any plot, horror or archives the public message should be light to effectively communicate it. It should be practiced immediately goal attention and glamor of anyone who glances the avowal. The advertisement should find the allocation for a coarse idea nearly what the movie is roughly.


AIDA stands for Attention, Interest, Desire, and Action. The movie public statement designers have been using this formula for designing many movie posters to the lead many years. The first word ‘attention’ is primary and the movie trailer should be clever to grab the attention of the observers. Flashy graphics and provocative images are usually used for seeking attention but there are new ways too for achieving the milestone.

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The second word ‘immersion’ is equally important. The observer not quite looking at the trailer should mood that the movie is appealing. The observer should be eager in knowing what the movie is practically or what happens in it. One habit of developing incorporation in the trailer is through putting in the works such an image in the trailer that raises a number of questions in the mind of the observer. The observer should feel that those questions can be answered unaccompanied in imitation of the movie is seen.

The design of the announcement should be such that it develops an intense longing to watch the movie. The object ad should attraction equally to the fans and people who know about the actors, directors or producers from the personal ad.

The movie poster design should call almost speaking the observer to dogfight, make a get your hands on of the ticket and watch the movie. The commercial observer should quality that if he/she does not deed and watch the movie as at the forefront as possible, he/she may be the odd person in his/her bureau.


If the movie is about something rotate, the advertisement design should emphasize that uniqueness. Consistency needs to be maintained along also the trailer design and the movie.


There are many sequel movies living thing made. These movies are based upon the earlier movie. The advertisement should be intended in such a quirk that the observer comes to know from the first glance that it is a sequel and a continuation of earlier movie. The major share of the announcement exhibits the declare of the movie even though the surviving portion is occupied by the image that is common and prominent in that movie and the movie/s that preceded it in the sequel.