Don’t Expect too Much, too Early:
Keep repeating one mantra- You are adopting a marketing strategy, not hiring a wizard. Digital marketing takes time. Of course, there are some measurable results that can be attained in a relatively short time; there’ll be others that will take time (Read SEO). Stay realistic about the time it takes to achieve goals and try to get involved as much as you could, especially when you are in a pre-series A stage.